Website Navigation Design
Navigation is the backbone of any website. It is the primary way users navigate through your website and find the content they are looking for. However, many websites lack navigation, making it difficult for users to find what they’re looking for.
Site navigation is the way a website is structured. It includes all the links, buttons, and other interactive elements that are available on a website.
The navigation of websites can be divided into two categories: static and dynamic. Static navigation includes the menu bar that is present in most websites and it has a fixed location on the page.
Dynamic navigation refers to all the other interactive elements that are available on a webpage such as menus, tabs, drop-down menus etc.
Site navigation is an important aspect of designing any website because it helps users find what they need quickly and easily while also giving them an idea of how much content they can expect to find on a website.
Best practices for site navigation
1) Make sure that your menu items are relevant to your content: If you want your website visitors to learn more about a certain topic, make sure that the menu items on the top of the page are related to that topic.
2) Use color contrast: Color contrast is important because it helps users find their way around without any hassle
3) Keep it simple- easy to use and understand
Every website needs a navigation bar at the top of the screen to help users navigate through it. This is usually done through a menu system that is organized hierarchically.
There are different ways to create a navigation bar that can be used as an inspiration for your own site. You can use menus, breadcrumbs, or tabs as your navigation system.
Some websites also have separate links in the footer that take users back to the homepage or previous page they were on, which is also helpful for users who don’t know how to navigate their way around your site.
Why is website navigation the most important aspect of a digital project?
Navigation is the most important aspect of a digital project for web, mobile and B2B, B2C. It conveys the brand’s message and helps users find what they are looking for.
It also has a significant impact on user experience which is why it’s so important to get it right from the start.
Getting website navigation right on a digital project is essential because it is the first point of contact for visitors. It’s what they interact with and how they interact with it that ultimately determines how well a website will perform.
Our research has found that website users typically abandon online pages in 10–20 seconds, but web pages with a clear value proposition can keep people’s attention for much longer.
Within 10 seconds, you must properly articulate your value proposition to get several minutes of consumer attention.
For example, if your site’s navigation has too much text and isn’t easy to follow, then people are likely to bounce from your site or even leave altogether. This can lead to lost revenue and poor customer satisfaction ratings.
Navigation Options in Website Design
Navigation options in website design have changed drastically over the years. The two most common navigations that we come across today are responsive and fixed-navigation websites.
Responsive websites are developed with mobile-first design in mind and fixed-navigation websites include both mobile and desktop versions of the website.
Responsive websites can be found to be more effective because they offer an improved user experience for mobile users, which is crucial to increasing traffic on your website.
How to Make Your Website navigation More User-Friendly
Have a steady tone and remember the 3 steps of maintaining a steady tone in website navigation
One of the most important things is to maintain a steady tone throughout your website. This means you should avoid using any jarring colors or fonts for your site’s design. You should also avoid using words that are too long and complicated for the average person to understand.
Step 1
The first step is to create a flowchart that outlines the overall flow of the site. This will help you determine what sections of your website people should be able to access from where they are currently browsing.
Step 2
The second step is to create a list of all the sections that you want on your website. Include any information about each section, such as the page’s title or number and where it falls in the flowchart.
Step 3
The third step is to brainstorm on how these different sections can be navigated with ease and without getting lost or confused.
Make a clear distinction between the various categories on your site
In order to make your website navigation more user-friendly, you need to be aware of the different types of navigation available. There are three main types of navigation:
1. Primary navigation: It is the most important part of your website and is usually located on the top or left side of the screen. This type of navigation provides links to all your major sections and sub-sections.
2. Secondary navigation: It is less important than primary navigation, but it still contains links to a few sections and sub-sections that are not in the primary navigation
3. Tertiary Navigation: This type of navigation is only used for smaller sections on your website such as contact information, privacy policy, terms and conditions, or the About Us section etc.
Make all of the navigation components clickable
Navigating websites can be a difficult task for the user, especially if they have to click through multiple pages. This is where navigation components come in. These are usually links that are placed within the website that when clicked, take the user to another page on the website.
Navigation components help make your website navigation more user-friendly and easier to use. They also help improve search engine ranking because they allow users to quickly find what they are looking for and also increase site usability.
Navigation components can be used in all types of websites, whether it is a blog or a corporate website.
Other important things to include to make your website navigation more user friendly:
- Make sure your navigation titles are accurate.
- Ensure that all clickable images include ALT text.
- Check to see whether your search function is working.
Wrapping up
The navigation is the heart of your website. It’s the first thing that people see and the last thing they see before they leave. A good navigation system will help people find what they are looking for, while a bad one will frustrate them and make them want to leave.
Navigation systems can be implemented in many ways – from a simple menu with links, to a more complex system where users can drill down into different sections of your website or app.
There are many ways in which you can enhance your navigation system – from adding new pages, to changing the order of existing pages, or even changing how users navigate through your site.
SomTam Labs
Website Navigation Design in Thailand
Designing a seamless experience for everyone
Website navigation can be tricky – it needs to be intuitive and easy to understand but also practical. With SomTam Labs, we help create the most seamless experience for everyone on your website so you can focus on other important aspects of your business.
Create a memorable impression
You can create an unforgettable online experience by using our creative designs which can be tailored to suit your brand’s identity. Our team of professional web designers are always ready to help you create a unique design that will stand out among your competitors. Leave the tedious task of designing websites alone and let us do it for you.
Website Navigation UX
We work with small and large businesses to help them build a website that is SEO-friendly, visitor-friendly and easy to navigate. Our expertise comes from our team who have the skills to turn your idea into a working website that delivers.
Responsive Design
We understand the importance of delivering content in an appropriate way on various devices, so our websites are built with a responsive design so they can be viewed on any device. This ensures that your website is as accessible as possible to all visitors, regardless of their location or device used.
Contact us today for your website navigation design and let’s lift your business higher.
